Canine Caviar Raw Alternative Diet

Client: Canine Caviar Pet Foods Inc. is a science based dog food company that manufactures the first and only alkaline kibble.

Software Used: Adobe Illustrator, and Photoshop

Summary: Canine Caviar sales representatives requested marketing materials to help sell the concept of Raw Alternative Diet and its associated products. The poster focuses on the key selling points of raw diets for dogs while highlighting the specific advantages of a raw alternative diet over a regular raw diet. Both the background and the wolf photo before edits are free for commercial use images. All the product photos, design work, and market research were conducted by Domenick Sforza.